One such example of a film edited in Final Cut Pro is ‘The Banker,’ starring Samuel L Jackson, which also happens to be an Apple TV+ exclusive. Perhaps most importantly, many professionals and industry decision-makers don’t view Final Cut Pro as a viable NLE solution, which couldn’t be further from the truth. Even something as simple as accessing the same media library simultaneously is still not possible with Final Cut Pro’s current database structure. These are issues that were present on older versions of the software’s controversial 2011 reboot as Final Cut Pro X (Apple last year dropped the ‘X’ from the name, and once again calls it Final Cut Pro), but have been resolved via a steady diet of updates.Īnother thing sorely missing are collaboration features, something that third-party software has addressed in a lot of ways, but is still missing as a native feature. For example, post-production departments worry about transfer issues involving relinking tracks, naming, etc. One of the biggest shortcomings for Final Cut Pro users is the lack of deep integration within the existing framework of the Hollywood industry. They want to know: Will Apple publicly stand behind the use of Final Cut Pro in TV and film? Over 100 editors, assistant editors, and other folks in TV and film production have composed an open letter to Tim Cook regarding Final Cut Pro. The reason for the slow adoption is multifaceted, but it largely stems from the lack of industry-standard workflows and integration, along with insufficient promotion within industry circles. While Final Cut Pro is very popular among the education world, YouTubers, and other small businesses, it’s less likely to be used for TV shows and movies destined for popular streaming platforms, and even more unlikely to be the NLE of choice for major Hollywood productions. The open letter asks Apple to do a better job of promoting Final Cut Pro publicly, along with adding a few remaining features that are needed for wider industry adoption.
23 years later, with the 2022 NAB show in Las Vegas just days away, a collective of editors are backing an open letter to Apple CEO Tim Cook seeking improvements to the popular NLE. Back in 1999 the first version of Final Cut Pro was revealed at the NAB show in Las Vegas.
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